{"id":6969,"date":"2025-03-05T21:33:10","date_gmt":"2025-03-06T02:33:10","guid":{"rendered":"https:\/\/votrestudiocreatif.com\/?p=6969"},"modified":"2026-10-14T17:30:33","modified_gmt":"2026-10-14T21:30:33","slug":"interview-la-voix-des-grimpeurs","status":"publish","type":"post","link":"https:\/\/votrestudiocreatif.com\/en\/interview-la-voix-des-grimpeurs\/","title":{"rendered":"An interview with La Voix des Grimpeurs"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(0,0,0,0.53) 0%|rgba(0,0,0,0.52) 99%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/votrestudiocreatif.com\/wp-content\/uploads\/2025\/03\/acoumba-243.jpg&#8221; parallax=&#8221;on&#8221; custom_padding=&#8221;8vw||7vw||true|false&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-9d5d11f9-d654-432d-8206-34ad20a6d54e%22:%91%22background_color%22%93}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;900px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;An interview with La Voix des Grimpeurs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;2e106970-7375-4699-a6cf-ccd7844b25f3&#8243; title_text_color=&#8221;#FFFFFF&#8221; title_font_size=&#8221;52px&#8221; title_font_size_tablet=&#8221;40px&#8221; title_font_size_phone=&#8221;30px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; title_line_height=&#8221;1.15em&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;15px&#8221; custom_margin=&#8221;14px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<p>By Marc-Antoine Dub\u00e9 \u00b7 March 5, 2025 \u00b7 Interviews<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Workshops&#8221; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; max_width=&#8221;100%&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;How a podcast can turn a passion into a business: the story of La Voix des Grimpeurs&#8221; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;824e0776-eca2-4272-acb6-69664c725417&#8243; custom_margin=&#8221;||-2px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|true&#8221; link_option_url=&#8221;#&#8221; hover_enabled=&#8221;0&#8243; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;20px&#8221; box_shadow_blur=&#8221;40px&#8221; box_shadow_color=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover_enabled=&#8221;off|desktop&#8221; custom_padding__hover=&#8221;|20px||20px|true|true&#8221; border_radii__hover_enabled=&#8221;on|desktop&#8221; border_radii__hover=&#8221;on|12px|12px|12px|12px&#8221; box_shadow_color__hover_enabled=&#8221;on|desktop&#8221; box_shadow_color__hover=&#8221;rgba(0,0,0,0.07)&#8221; width=&#8221;63%&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;edaaecd1-c1ed-4202-a120-e721761633f0&#8243; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-9d5d11f9-d654-432d-8206-34ad20a6d54e%22:%91%22link_text_color%22,%22quote_border_color%22,%22link_text_color%22,%22quote_border_color%22%93,%22gcid-b6028d43-4027-4a22-87a1-1d6e61b15b8b%22:%91%22quote_text_color%22,%22quote_text_color%22%93}&#8221; quote_font_size_tablet=&#8221;16px&#8221; quote_font_size_phone=&#8221;15px&#8221; quote_font_size_last_edited=&#8221;on|desktop&#8221; body_font_size=&#8221;0.75vw&#8221; sticky_enabled=&#8221;0&#8243;]<p><strong style=\"font-size: 22px; color: #333333;\">How a podcast can turn a passion into a business: the story of La Voix des Grimpeurs<\/strong><\/p>\n<p><span>Podcasting has exploded in recent years, letting passionate people share their expertise and build engaged communities. That&#8217;s exactly what Fran\u00e7ois did as the founder of <\/span><span><em>La Voix des Grimpeurs<\/em><\/span><span>, a podcast for climbing enthusiasts and professionals. Through a rich and inspiring conversation, we discovered how he combined his passion for climbing with a real entrepreneurial vision.<\/span><\/p>\n<h3><span><strong>From idea to first episode: a road full of obstacles<\/strong><\/span><\/h3>\n<p><span>Fran\u00e7ois tells us that before launching <\/span><span><em>La Voix des Grimpeurs<\/em><\/span><span>, he was already listening to climbing podcasts in English. Yet no French-language content seemed to cover the field. The opportunity was there. But, like many entrepreneurs, taking action was the hardest part.<\/span><\/p>\n<p><span>Several months passed between the decision to launch his podcast and the release of the first episode. Why? Mostly fear and a lack of initial resources. Finding a name, creating a logo, choosing a hosting platform, preparing the first interviews&#8230; steps that may seem minor but take time and discipline.<\/span><\/p>\n<h3><span><strong>Building an engaged community<\/strong><\/span><\/h3>\n<p><span>One of a podcast&#8217;s strengths is its community. Fran\u00e7ois quickly understood that audio content alone wouldn&#8217;t be enough. So he invested his time in interacting with listeners on Instagram and other social platforms, replying to every comment, sharing video excerpts and involving his audience in the podcast&#8217;s evolution.<\/span><\/p>\n<p><span>The secret? Consistency and authenticity. It&#8217;s not just about producing episodes, but about creating a real dialogue with the community. This closeness with his audience helped the podcast stand out quickly and become a go-to reference for French-speaking climbers.<\/span><\/p>\n<h3><span><strong>The business side: how do you make a podcast profitable?<\/strong><\/span><\/h3>\n<p><span>From the start, Fran\u00e7ois saw his podcast as a business, not just a hobby. He knew that for it to work in the long run, he had to find ways to monetize it. After a few months of experimenting, <\/span><span><em>La Voix des Grimpeurs<\/em><\/span><span> attracted several sponsors from the climbing world:<\/span><\/p>\n<ul data-spread=\"false\">\n<li><span><strong>Offsite and Onsite<\/strong><\/span><span> (climbing gyms)<\/span><\/li>\n<li><span><strong>Chalk Factory<\/strong><\/span><span> (chalk supplier)<\/span><\/li>\n<li><span><strong>D\u00e9lire<\/strong><\/span><span> (specialized climbing store)<\/span><\/li>\n<\/ul>\n<p><span>By structuring his advertising offer and developing relevant partnerships, he was able to balance his production costs and make his project financially viable.<\/span><\/p>\n<h3><span><strong>Toward a broader model: L&#8217;Acad\u00e9mie des Grimpeurs<\/strong><\/span><\/h3>\n<p><span>Beyond the podcast, Fran\u00e7ois is now planning to expand his project with <\/span><span><em>L&#8217;Acad\u00e9mie des Grimpeurs<\/em><\/span><span>, a platform that would connect climbers with specialized coaches. The project aims to offer training, masterclasses and even immersive retreats with experienced climbers.<\/span><\/p>\n<p><span>By creating a service that complements the podcast, he opens up new revenue streams and gives his project even greater impact.<\/span><\/p>\n<h3><span><strong>Fran\u00e7ois&#8217;s keys to success<\/strong><\/span><\/h3>\n<ol data-spread=\"false\" start=\"1\">\n<li><span><strong>Get started without waiting for perfection<\/strong><\/span><span>: Many people wait until they&#8217;re completely ready, but it&#8217;s better to start and adjust along the way.<\/span><\/li>\n<li><span><strong>Build a strong community<\/strong><\/span><span>: Audience engagement is a key factor in a podcast&#8217;s growth and monetization.<\/span><\/li>\n<li><span><strong>Treat your podcast like a business<\/strong><\/span><span>: A good podcast isn&#8217;t just a recording; it needs a strategic vision.<\/span><\/li>\n<li><span><strong>Explore several revenue streams<\/strong><\/span><span>: Sponsors, merchandise, related services\u2026 diversifying your income keeps the project sustainable.<\/span><\/li>\n<\/ol>\n<h3><span><strong>Conclusion<\/strong><\/span><\/h3>\n<p><span>The story of <\/span><span><em>La Voix des Grimpeurs<\/em><\/span><span> perfectly illustrates how a passion can be turned into a viable, inspiring project. Thanks to a methodical approach and unwavering commitment, Fran\u00e7ois built a strong brand in the French-speaking climbing world. His journey shows that podcasting success takes much more than creating content: it&#8217;s real entrepreneurial work, where every decision can shape the project&#8217;s future.<\/span><\/p>\n<p><span>Have a passion to share too? Our <a href=\"https:\/\/votrestudiocreatif.com\/en\/podcast-recording\/\">podcast studio in Quebec City<\/a> takes you from idea to first episode, in audio and video. To get off to a good start, read our <a href=\"https:\/\/votrestudiocreatif.com\/en\/how-to-start-a-podcast\/\">guide to starting your podcast<\/a>.<\/span><\/p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Auteur&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;10px||50px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;800px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<div class=\"vsc-auteur\" style=\"display:flex;gap:28px;align-items:center;flex-wrap:wrap;background:#f7f7f7;border-radius:14px;padding:30px;\">\n<div style=\"position:relative;flex:0 0 150px;height:150px;\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/10\/marc-antoine-dube-votre-studio-creatif.jpg\" alt=\"Marc-Antoine Dub\u00e9, founder of Votre Studio Cr\u00e9atif\" style=\"width:150px;height:150px;border-radius:50%;object-fit:cover;display:block;\" \/><a href=\"https:\/\/www.linkedin.com\/in\/marc-antoine-dub%C3%A9-b96183149\" target=\"_blank\" rel=\"noopener\" aria-label=\"Marc-Antoine Dub\u00e9's LinkedIn profile\" style=\"position:absolute;right:2px;bottom:6px;width:32px;height:32px;border-radius:6px;background:#0a66c2;color:#ffffff;display:flex;align-items:center;justify-content:center;font:700 17px\/1 Arial,sans-serif;text-decoration:none;\">in<\/a><\/div>\n<div style=\"flex:1 1 320px;\">\n<h3 style=\"margin:0 0 6px;font-size:24px;\">Author<\/h3>\n<p style=\"margin:0 0 12px;font-size:18px;padding-bottom:0;\"><strong>Marc-Antoine Dub\u00e9<\/strong> <span style=\"color:#f05a28;\">\u2022<\/span> <span style=\"font-size:14px;\">Founder, Votre Studio Cr\u00e9atif<\/span><\/p>\n<p>A videographer specializing in storytelling with a bachelor&#8217;s degree in marketing, Marc-Antoine has worked in marketing since 2020 with LGDM. In 2022, he founded Votre Studio Cr\u00e9atif in Saint-Nicolas, 5 minutes from Quebec City, so businesses and creators can produce professional content without worrying about the technical side. With his team, he supports organizations like Centraide, Salvator\u00e9 and Acomba, from recording their podcast to creating clips for social media.<\/p>\n<p><strong>In short:<\/strong> bachelor&#8217;s degree in marketing. In marketing since 2020, founded the studio in 2022. More than 75 custom podcast sets created. Studio rated 5.0 \u2605 on Google.<\/p>\n<p style=\"margin:0;\"><a href=\"https:\/\/www.linkedin.com\/in\/marc-antoine-dub%C3%A9-b96183149\" target=\"_blank\" rel=\"noopener\" style=\"color:#000;text-decoration:underline;font-weight:600;\">View LinkedIn profile<\/a><\/p>\n<\/div><\/div>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>By Marc-Antoine Dub\u00e9 \u00b7 March 5, 2025 \u00b7 InterviewsHow a podcast can turn a passion into a business: the story of La Voix des Grimpeurs Podcasting has exploded in recent years, letting passionate people share their expertise and build engaged communities. That&#8217;s exactly what Fran\u00e7ois did as the founder of La Voix des Grimpeurs, a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6166,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[91],"tags":[],"class_list":["post-6969","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interview: La Voix des Grimpeurs Podcast | Votre Studio Cr\u00e9atif<\/title>\n<meta name=\"description\" content=\"How Fran\u00e7ois turned his passion for climbing into a podcast business: community, sponsors and the keys to growing La Voix des Grimpeurs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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